Hunkemöller’s mission is to be a much loved, social and inclusive brand - powered by our people. We have over 900 stores in 15 countries and we are growing. Our plans to expand both in Europe and beyond provide exceptional opportunities for those with a passion for retail. Indeed, passion is one our six values: fun, inclusive, passionate, sexy, in-touch and inspiring. These values drive all we do and together with our growing commitment to the well-being of people, planet and communities, we are building a brand aligned to the demands of our global customers and those that work with us.

Our USPs are many however, at the heart of what makes us special is a commitment to World-Class service, whatever the channel and wherever the store. This commitment extends to how we work with each other and creating a World-Class working environment.

Hunkemöller is certified TOP EMPLOYER of the Netherlands (for the fourth time in a row) & Germany (second time in a row) 2021, which underlines our people initiatives and achievements.

Our values


This is our heart. We are passionate about lingerie and World Class Service. Our Sheroes are charming, devoted to family, friends and her favorite brands as well as enthusiastic about everything they love!


This is our motivation. We are creative and think "out of the box". What makes us unique, is that we are proactive, inspired by our surroundings and encouraging.


This is our attitude. We enjoy what we do and it shows! Everything what we do starts with sparkling eyes and a big smile. Positive energy is what makes us a leader in the world of lingerie. 


This is our look. We are self-confident and show pride in our brand. This is a feeling that comes from within and shines at every step in life. 


This is who we are. We welcome, everyone and seek to create a diverse and inclusive brand as well as an inclusive environment for our employees at Hunkemoller. We believe in a world of fashion that represents and celebrates everyone.


This is our spirit. We listen, interact and involve others offering our best. Our Sheroes anticipate the latest trends online, know all about the fashion industry and are intouch with themselves.

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