Within this role you'll be responsible for:
Developing and implementing PR strategies to increase brand visibility and positive brand sentiment
Find the stories within the brand to craft compelling press stories and releases and manage media inquiries.
Day-to-day contact with our PR agencies and provide them with needed tools
Manage the showroom specialist and 1 intern
Place seeding orders and send seeding packages to our agencies and manage our seeding portal together with the showroom specialist.
Monitor and manage brand reputation across digital and traditional media.
Collaborate with cross-functional teams to align PR efforts with brand goals and find the stories within the brand
Strategic force behind the international ambassador program focused on (micro) influencers.
Plan and oversee press events, product launches, and other media related activities.
Cultivate relationships with fashion media, influencers, and key industry players.
We're looking for a person:
with at least 4-5 years PR experience in fashion & lifestyle (PR Agency experience is a bonus)
Excellent communication and writing skills in Dutch & English
That has a love for PR and everything it entails
that has affinity with lingerie and all other Hunkemöller product categories
that is a self starter, highly accountable, pro active hands-on and feels responsible
Ability to manage multiple projects in a fast-paced environment.
that is available 40 hours per week and does not mind to attend events in the evening or in the weekend and likes the occasional travel.
What we offer:
Hunkemöller strives to be a much loved, social & inclusive brand. A place where people love to work, are proud of the brand, and where we create true brand ambassadors. Working in a passionate, energetic, design-led and performance-driven environment where our key customer persona 'Shero' sits at the heart of everything we do. Hunkemöller is certified TOP EMPLOYER of the Netherlands 2024, which underlines our people initiatives and achievements.
Together Tomorrow – Join a Retailer that's on the move to be better for our planet, better for people, better together! From diversity & inclusion, reducing waste, to product care and how we work with our suppliers, our Together Tomorrow initiative reflects what we do and helps drive change across our business. Ready to help us achieving our ambitious goals? Where ever you'll start working with us, if in Stores or our HQs, you can contribute!
If you want to join our growing Hunkemöller headquarters team, apply with your CV or LinkedIn profile details (in English).
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